Web Design Portfolio

Case Studies

Archers Sleep Centre

The Company
Archers Sleep Centre are Scotlands leading stockists of Silentnight and Sealy and an electric beds specialist. They have six stores located across central Scotland and have a large range of beds, bed accessories and bedroom furniture.

Challenge
Having already established the brand as one of the leading mattress and bedroom furniture stockists on the high street Archers Sleep Centre sought to create an online presence to reach customers wider afield. In commissioning the new website a factor of vital importance for the client was the continuation of the in store branding and colours.

The Solution
360innnovate designed and built an e-commerce shopping cart for Archers Sleep Centre, collaborating with the client to ensure that the website truly represented the branding and image already established in the stores. Being the brands first website particular attention was paid to including the client in the entire process with a series of one to one sessions; with complete training on how to operate a ecommerce website being given to all those included so that the operation of the website ran as smoothly as possibly.

A search engine optimisation campaign was launched for the Archers Sleep Centre website which saw the new website quickly rise in the search engine rankings; the client was particularly pleased when the website achieved number one on Google for the term “beds Glasgow”.

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