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Funeral directors

Early access

Rowan

Have the conversation. Rowan writes the rest.

Yours to brand. The software ships under your firm's name, not Rowan.

Rowan
Arrangement, E. Fraser

What the family said

42 years at the mill

never happier than in her garden

granddaughter Amy to read a poem

hymn, Abide With Me

nothing fussy

Tribute, draft in your style

Elizabeth gave forty-two years to the mill, but she was never happier than in her garden. Her granddaughter, Amy, will read a poem in her memory.

from the family's wordshouse style
Accept draftEdit

01 / 04

Illustrative interface, in development

The problem

Every funeral means hours of careful writing after the arrangement meeting: the tribute, the order of service, the notices, all in your firm's voice and against tight deadlines. Your case-management software stores the details, but it still leaves you to write every word by hand.

What it does

  • Turns the arrangement meeting, recorded or typed, into a first-draft tribute, order of service and notices in your house style
  • Links every line back to what the family actually said, so nothing is invented and everything is easy to check
  • Writes death notices to the right length for each paper and flags the copy deadline
  • Builds an itemised estimate that reconciles to your standardised price list, with disbursements kept separate
  • Keeps the coordination checklist current, including the 2024 medical examiner and cremation-form changes

What it runs on

  • The arrangement notes, or a recording of the meeting
  • Your templates, house style, and price list
  • Sits alongside your existing case-management software

Who it's for

Owners and arrangers at independent funeral homes

Why it works

The software funeral firms use is built to store case details and merge them into forms. None of it writes the tribute, the eulogy or the notices; that skilled, deadline-bound writing still falls to the arranger, often unpaid. Rowan does exactly that part, from the conversation, in your voice, with a person reading and signing off every word. It sits alongside the system you already run rather than replacing it.

In early access

Rowan is being built with a first group of firms. If this is your line of work and it sounds useful, put your name down and we will be in touch.

Not sure it is a fit, or want to talk about a different bottleneck in your firm? The call is for that too. We will tell you honestly if AI is the wrong tool.